Brand Identity
Build a recognisable visual identity with a considered logo, typography and practical brand-use direction.
Build my project scope
Know what your project includes.
Typography, colours and brand guide.
Digital and print-ready brand files.
What to bring
to your first brief.
Share what you already have. We identify the gaps and agree what needs to be created before production begins.
- Your business offer, audience and positioning
- Existing marks, references and required applications
- Naming status and the scope of final brand assets
The details
worth checking.
Review checkpoints are part of the agreed scope. Final files, source-file access and ongoing support are confirmed in the proposal.
Test the mark at small sizes and in one colour.
Confirm typography licensing and agreed identity handover files.
Explore brand & printPlan the work with clarity.
How is Brand Identity scoped?
Custom directions, identity components and approved files are agreed before quoting. Original brand design begins with your business brief; the approved identity is not silently changed for later work.
What should we check before accepting Brand Identity?
Distinctive direction, logo/typography use, licensed dependencies and agreed editable handover. Your nominated approver reviews the actual deliverables against the agreed brief.
What if our brand identity brief changes?
Changes to custom directions, identity components and approved files are reviewed before additional production. Scope, cost and schedule changes need authorization; an approved design is not silently overwritten.
Connect the next piece.
Bring your goal.
We’ll help define the work.
A written proposal confirms deliverables, reviews, schedule, rights and any third-party costs.
A defined purchase.
A usable handover.
Unit of work
Custom directions, identity components and approved files
Original brand design begins with your business brief; the approved identity is not silently changed for later work.
Acceptance
Distinctive direction, logo/typography use, licensed dependencies and agreed editable handover.
Specific volume, review rounds, schedule, final/source files and any third-party charges appear in the proposal. No unlimited delivery or guaranteed commercial result is implied.